Elon Musk’s xAI faces threat of NAACP lawsuit over air pollution from Mississippi data center


Nikolas Kokovlis | Nurphoto | Getty Images

Elon Musk’s xAI, which merged with SpaceX last week, is facing increased pressure from environmental and civil rights groups over pollution concerns, this time at the company’s facility in Southaven, Mississippi.

On Friday, the Southern Environmental Law Center and Earthjustice, on behalf of the NAACP, sent a notice of intent to sue xAI and subsidiary MZ Tech LLC, saying the company’s use of dozens of natural gas-burning turbines requires a federal permit, violates the Clean Air Act and harms nearby communities.

Pollution from the turbines, which xAI has also used in Memphis, Tennessee, for its Colossus 1 and Colossus 2 data centers, has been a major source of local contention for more than a year.

Plans for a third data center in Southaven, located about 20 miles from Memphis, were announced early this year, when Mississippi Republican Governor Tate Reeves said he expected the project to create “hundreds of permanent jobs throughout DeSoto County.”

Launched by Musk in 2023, xAI is trying to compete with OpenAI, Anthropic and Google in the booming generative AI market. On Feb. 2, Musk said SpaceX, his rocket maker and defense contractor, acquired xAI in a deal that valued the combined entity at $1.25 trillion.

Musk is banking on the area in and around Memphis as the foundation of his AI ambitions, and he’s been flouting environmental rules in order to develop as quickly as possible. Musk’s social network X, formerly Twitter, is also owned by xAI, which created the Grok AI chatbot and image generator.

XAI is currently under a myriad of government investigations in Europe, Asia and the U.S. after Grok enabled users to easily create and share deepfake porn, including explicit imagery depicting child sexual abuse.

Last year, residents in the majority-Black community of Boxtown in South Memphis testified at public hearings about a stench in the air, and the impact of worsening smog on their health caused by xAI’s use of natural gas turbines. Research by scientists at the University of Tennessee also found that xAI’s turbine use added to air pollution woes in the area.

Environmental advocates, including the NAACP, had previously said they would sue to stop xAI’s un-permitted use of the turbines in Memphis. But they stopped short of filing a legal complaint after Shelby County’s health department allowed xAI to treat the turbines as temporary, non-road engines, and issued permits for their use.

At the federal level, the EPA recently clarified gray areas of the law and said these turbines can’t be categorized as temporary non-road engines. Nonetheless, xAI has been using the turbines across state lines without obtaining federal permits.

XAI didn’t immediately respond to a request for comment.

Noise pollution from the turbines has also been a source of local consternation. Jason Haley, a Southaven resident, told CNBC the turbines make headache-inducing noises around the clock that he can hear inside his home.

Haley is part of a group called Safe and Sound which documents the decibel levels, and is pressing local officials to stop xAI from making so much noise, especially overnight, with its turbines.

Mississippi officials will hold a public hearing, scheduled for Tuesday, for community members who wish to express their concerns about xAI’s expansion plans in the area. The hearing will focus on whether the state should give xAI permission to install and run 41 permanent turbines at its Southaven facility, Mississippi Today previously reported.

Similar community dynamics are playing out across the U.S. as tech giants rush to construct massive data centers, which can strain local energy and water supply and cause prices to increase.

In November, Microsoft ended efforts to build a data center in Wisconsin due to the community’s vocal opposition. Amazon also pulled out of plans for a data center in Arizona after community protests.

In terms of Musk’s Southaven project, Patrick Anderson, a senior attorney with SELC, said xAI “has to follow the law, just like any other company.”

“And when it flouts the Clean Air Act’s bedrock protections against unpermitted emissions, it puts the health and welfare of ordinary citizens at risk,” Anderson said in an email. “That’s why we intend to hold xAI accountable here.”

The Mississippi Department of Environmental Quality did not immediately respond to requests for comment.

Read the environmental groups’ notice of intent to sue xAI here:


Heineken to slash up to 6,000 jobs in AI ‘productivity savings’ amid slump in beer sales


An employee checks a Heineken beer bottle on a packaging conveyor at the Heineken NV brewery in Zoeterwoude, Netherlands.

Jasper Juinen | Bloomberg | Getty Images

Dutch brewer Heineken is planning to lay off up to up to 7% of its workforce, as it looks to boost efficiency through productivity savings from AI, following weak beer sales last year.

The world’s second-largest brewer reported lackluster earnings on Wednesday, with total beer volumes declining 2.4% over the course of 2025, while adjusted operating profit was up 4.4%.

The company also said it plans to cut between 5,000 and 6,000 roles over the next two years and is targeting operating profit growth in the range of 2% to 6% this year. Heineken’s shares were last seen up 3.4%, and the stock is up nearly 7% so far this year.

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Heineken to slash up to 6,000 jobs in AI ‘productivity savings’ amid slump in beer sales

Heineken shares year-to-date

Outgoing CEO Dolf van den Brink told CNBC’s “Squawk Box Europe” on Wednesday that the results were due to “challenging market circumstances,” but performance was overall well-balanced.

Heineken’s outlook for 2026 comes in below the usual range but “is in line with buyside expectations and consistent with peer Carlsberg, and prudent in light of a new incoming,” UBS analysts said in a note on Wednesday.

Regarding the cuts, Van den Brink said: “Productivity has been a top priority in our evergreen strategy… we committed to 400 to 500 million euros ($476 million to $600 million) of savings on an annual basis, and this is a first operationalization of that debt commitment.”

The job reductions will help the brewer to invest in growth and in its premium brands, he said.

Van den Brink acknowledged that the cuts came “partly also due to AI, or let’s say digitization.”

“That’s a very big part of our EverGreen 2030 strategy, with around 3,000 roles moving to our business services, where technology digitization in general, and AI specifically, will be an important part of ongoing productivity savings,” he said.

The EverGreen 2030 strategy focuses on three core areas, including accelerating growth, increasing productivity, and future-fit.

The company, headquartered in the Netherlands, has 87,000 employees and operates in over 70 countries.

Van den Brink is due to step down from his leadership position in May after six years at the helm. Heineken is currently searching for a successor.

More AI layoffs

Sad female worker carrying her belongings while leaving the office after being fired

AI was behind over 50,000 layoffs in 2025 — here are the top firms to cite it for job cuts

Firms that cited AI in layoffs in 2025 range from Amazon, which announced 15,000 cuts last year, to Salesforce, with CEO Marc Benioff saying he let go of 4,000 customer support workers as AI was supposedly doing 50% of the work at the company.

Some European companies that cited AI in restructuring strategies were airline group Lufthansa and tech consultancy firm Accenture.

Kristalina Georgieva, managing director at the International Monetary Fund, told CNBC at the World Economic Forum in January that AI is “hitting the labor market like a tsunami” and warned that “most countries and most businesses are not prepared for it.”

— CNBC’s Steve Sedgwick, Karen Tso, and Ben Boulos contributed to this report.

Correction: This story has been updated to correct the U.S. dollar conversion of Heineken’s planned annual savings.


UBS downgrades U.S. tech sector despite a recovery. It gave 3 reasons why


Key Points

  • UBS downgraded its outlook on U.S. IT stocks on Tuesday, citing lingering “software uncertainty” and increased capital expenditure.
  • The Swiss investment bank’s move comes after a sell-off in software stocks over the past week as investors turn cautious towards the sector.
  • UBS recommended investors diversify exposure to other sectors, including healthcare and utilities.


Nearly a thousand Google workers sign letter urging company to divest from ICE, CBP


The logo for Google LLC is seen at the Google Store Chelsea in Manhattan, New York, Nov. 17, 2021.

Andrew Kelly | Reuters

More than 900 Google workers have signed an open letter condemning recent actions by U.S. Immigration and Customs Enforcement (ICE) and Customs and Border Protection (CBP), urging the tech giant to disclose its dealings with the agencies and divest from them.

The letter, citing recent ICE killings of Keith Porter, Renee Good, and Alex Pretti, said that the employees are “appalled by the violence” and “horrified” by Google’s part in it.

“Google is powering this campaign of surveillance, violence, and repression,” the letter reads.

It goes on to cite that Google Cloud is aiding CBP surveillance and powering Palantir’s ImmigrationOS system, which is used by ICE. The letter states that Google’s generative artificial intelligence is used by CBP and that the Google Play Store has blocked ICE tracking apps.

The letter also quotes a social media post by Google Chief Scientist Jeff Dean from early January, who wrote, “We all bear a collective responsibility to speak up and not be silent when we see things like the events of the last week.”

“We are vehemently opposed to Google’s partnerships with DHS, CBP, and ICE,” the employees wrote. “We consider it our leadership’s ethical and policy-bound responsibility to disclose all contracts and collaboration with CBP and ICE, and to divest from these partnerships.”

The letter calls on Google to acknowledge the danger that workers face from ICE, host an emergency internal Q&A on the company’s DHS and military contracts, implement safety measures to protect workers — such as flexible work-from-home policies and immigration support — and reveal its ties with the government agencies to help all involved determine where the company will draw a line.

“As workers of conscience, we demand that our leadership end our backslide into contracting for governments enacting violence against civilians,” the letter reads. “Google is now a prominent node in a shameful lineage of private companies profiting from violent state repression. We must use this moment to come together as a Googler community and demand an end to this disgraceful use of our labor.”

Google did not immediately respond to a CNBC request for comment.

The letter comes as employees place mounting pressure on tech CEOs to speak out against ICE. Just two weeks prior, employees representing Amazon, Spotify, Meta and more wrote a similar letter demanding ICE “out of our cities.”


Why Amazon’s CEO is ‘confident’ with $200 billion spending plan


Andy Jassy, CEO of Amazon, speaks during an unveiling event in New York, Feb. 26, 2025.

Michael Nagle | Bloomberg | Getty Images

Amazon‘s stock plunged 11% in extended trading on Thursday, dragged lower by market jitters around the company’s $200 billion capex plans, the highest spending forecast among the megacap companies.

The forecast is a sharp increase from Amazon’s capital expenditures last year, and it was more than $50 billion above analysts’ expectations. The company reported spending roughly $131 billion on purchases of property and equipment in 2025, up from about $83 billion in the year prior.

Tech companies have laid out aggressive spending plans on artificial intelligence infrastructure since OpenAI ushered in the modern era of this technology with the release of ChatGPT in late 2022, but at the start of 2026, those lavish commitments have only kept growing.

Google parent Alphabet on Wednesday said it would spend up to $185 billion in 2026, while Meta last week said its capital expenditures could nearly double from last year to somewhere between $115 billion to $135 billion in 2026

On a conference call with investors, Wall Street analysts pressed Amazon executives for more clarity around the spending blitz and when it could begin to pay off. CEO Andy Jassy said in prepared remarks at the beginning of the call that he was “confident” that company’s cloud unit will see a “strong return on invested capital,” though he didn’t say when it could materialize.

“Help us, get to that — get to your level of confidence in having a strong long term return on that invested capital,” Mark Mahaney, Evercore ISI head of internet research, said to Jassy.

Jassy said the company needs the capital to keep pace with “very high demand” for Amazon’s AI compute, which requires more infrastructure such as data centers, chips and networking equipment.

“This isn’t some sort of quixotic, top-line grab,” Jassy said. “We have confidence that we, that these investments will yield strong returns on invested capital. We’ve done that with our core AWS business. I think that will very much be true here as well.”

Sales at Amazon Web Services grew 24% to $35.6 billion in the most recent period, beating analysts’ expectations and marking the cloud unit’s “fastest growth in 13 quarters,” Jassy said.

AWS could’ve grown faster if it had more capacity to meet demand, “so we are being incredibly scrappy around that,” he said.

The company’s cloud unit added almost 4 gigawatts of computing capacity in 2025, and AWS expects to double that power by the end of 2027, Jassy noted.

Barclays analyst Ross Sandler asked Jassy how he sees the AI market evolving from the current landscape, where it remains “a bit top-heavy with a lot of the spend clustering around a few of the AI-native labs.”

Jassy said the AI market has become more like a “barbell,” with the AI labs on one side and enterprises on the other end, looking to the technology as a “productivity and cost avoidance” tool. The middle is comprised of enterprises that are in various stages of building AI applications, he said.

“That middle part of the barbell very well may end up being the largest and most durable,” Jassy said.

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